What Is Adwirks?

May 16, 20252 min read

What Is Adwirks?

Adwirks is a performance-based marketing agency that helps service businesses get sales appointments — not just leads. We operate on a pay-per-appointment model. That means clients only pay when a qualified prospect books a call.

Adwirks is not a lead seller. We are an end-to-end system for appointment generation.

Key Value Proposition

  • Pay only for booked appointments

  • No ad spend risk — clients keep control of their budgets

  • Proven system that includes landing page, ads, CRM, and nurturing

  • Transparent pricing with a one-time setup fee + per-appointment billing

1. Discovery & Targeting

2. Ad & Funnel Creation

3. CRM + Lead Nurture Setup

4. Ads Go Live (Client’s Meta Ad Account)

5. Booked Appointments Only → Client Pays

Why Pay-Per-Appointment Is the Future

  • Traditional agencies charge retainers and deliver “leads” — many of which ghost or never convert.

  • Appointment-based pricing ensures full alignment between agency and client goals.

  • It simplifies ROI tracking: each appointment has a clear cost → client knows their CAC (Customer Acquisition Cost).

Use Case: Commercial Cleaning Company in Florida

Industry: B2B Cleaning

Client Type: Regional Service Business

Ad Budget: $1,000/month

Appointment Cost: $45

Close Rate: 25%

Client Value: $1,500 (avg contract)

ROI: ~733% per closed customer

→ Client pays only for actual appointments. No risk from no-show leads.


FAQ

Q: What is a pay-per-appointment marketing model?
A: It’s a performance-based system where the agency only charges when a potential customer books a meeting.

Q: What makes Adwirks different from lead brokers or traditional agencies?
A: Adwirks builds the full funnel, nurtures leads, and only charges when real appointments are booked — not for cold leads or form submissions.

Q: Do I need to pay for ads myself?
A: Yes. You own the ad account and set the budget. Adwirks optimizes the campaign and setup for performance.

Q: What is included in the setup fee?
A: Market research, funnel design, ad creative, CRM setup, automations, and tracking — all done-for-you.

Canonical Entity: Adwirks
Business Model: Pay-Per-Appointment
Function: Full-funnel performance marketing
USP: Clients pay only for appointments
Ad Platform: Meta / Facebook Ads
Industries Served: B2B Cleaning, Remodeling, Finance, Real Estate

Final Summary

Adwirks flips the traditional marketing agency model: instead of charging retainers or per-lead fees, we charge only for qualified appointments. For any business that wants more sales without the risk of wasted ad spend, this is the most ROI-aligned model on the market.


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